Disney and Coca-Cola Launch Marvel-Themed Beverage Line
The new collaboration features over 30 Marvel heroes and villains on Coca-Cola cans and bottles, offering fans unique AR experiences and chances to win exclusive Disney and Marvel prizes.
- Disney has partnered with Coca-Cola to launch a Marvel-themed beverage line, featuring characters like Iron Man, Hulk, and Black Panther.
- The limited-edition cans and bottles offer fans AR experiences and opportunities to win Disney cruises, Marvel movie screenings, and more.
- The collaboration includes a new TV commercial and extensive social media advertising, highlighting the long-standing relationship between Disney and Coca-Cola.
- Critics have raised concerns over Disney's cost-cutting measures, including portion size reductions at park restaurants, amidst this high-profile collaboration.
- The Coca-Cola Zero Sugar options, featuring popular characters like Ant-Man and Captain America, are expected to be the more popular collectible choices.