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Dior Confirms Data Breach Exposing Customer Information

The luxury fashion house revealed that customer contact and purchase data were accessed in a cyber attack, with investigations and regulatory notifications ongoing.

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Dior is said to have contacted affected customers in Asia

Overview

  • Dior confirmed a cyber attack discovered on May 7, which exposed customer contact details, purchase histories, and preference data.
  • The compromised database did not include financial information such as credit card or banking details, according to the company.
  • The breach primarily impacted customers in China, a critical market for Dior’s parent company, LVMH, which has faced declining sales in the region.
  • Dior is working with cybersecurity experts to investigate the breach, contain the incident, and notify affected customers and regulatory authorities.
  • The incident adds to a growing wave of cyber attacks targeting retail brands, including recent cases involving Marks & Spencer and Co-op in the UK.