Overview

• Hotel occupancy in Digha plunged to about 10% ahead of the Rath Yatra over fears of inflated room rents coupled with restricted vehicle access.
• East Midnapore district magistrate Purnendu Maji has fined hoteliers ₹1 lakh each for charging above the government-mandated tariff.
• The Digha Shankarpur Hoteliers Association has mandated prominent display of standard room rates to curb overpricing.
• Authorities have installed barricades along the procession route by limiting private vehicles to manage an anticipated crowd of over two lakh.
• Since its April 30 inauguration, the Jagannath Temple has driven a 20% average rise in hotel bookings as Digha positions itself as a pilgrimage-tourism hub.