Overview
- Diddl merchandise went back on sale on October 1 in France and French-speaking Belgium after more than ten years off the market.
- Kontiki said several products sold out within days and reported that demand exceeded its expectations.
- The distributor plans to expand availability to more European countries next year, including Germany, according to Kontiki and creator Thomas Goletz.
- The relaunch features 64 items such as writing pads, stickers, pens, mugs and plush that closely follow the original designs to attract children and nostalgic adults.
- Kontiki says it initiated the comeback after previously handling French distribution, following sales stops in France in 2010 and in Germany more than a decade ago.