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Diana Taurasi Champions Caitlin Clark as Next Nike Signature-Shoe Athlete

Reports indicate Nike plans to unveil her personal logo later this year to pave the way for her first official shoe

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Indiana Fever guard Sophie Cunningham (8) reacts to a call from he referee with Indiana Fever guard Caitlin Clark (22) on Wednesday, July 30, 2025, during the game at Gainbridge Fieldhouse in Indianapolis. The Indiana Fever defeated the Phoenix Mercury, 107-101. Mandatory Credit: Grace Hollars/IndyStar / USA TODAY NETWORK via Imagn Images

Overview

  • Taurasi declared Clark “the obvious choice” for Nike’s next signature model and said her own children would be wearing it
  • Industry watchers, including KicksFinder, expect Nike to reveal a Caitlin Clark logo before year-end, signaling a dedicated shoe launch
  • Clark has only received player-exclusive Nike ID colorways and limited Kobe 5 Protro editions to date
  • Her eight-year, $28 million endorsement deal with Nike highlights the commercial appeal driving demand for a signature sneaker
  • Dr. Ryan Brewer estimates Clark’s collegiate and WNBA stints have generated about $118 million in economic gains for host cities