Overview

• Her lead single “Fast” arrived on August 1 as her first pop release following two rock-focused albums, Holy Fvck and Revamped.
• The Daniel Sachon-directed music video debuted alongside the track, showcasing Lovato walking through stylized urban landscapes.
• Executive producer Zhone described the project as an opportunity to let inhibitions go, noting that the studio sessions were both fun and liberating.
• Teasers on social media and a preview event at The Big Chill frozen yogurt shop engaged fans in early listens and playful callbacks to past memes.
• Additional singles and promotional appearances are scheduled later this year as part of the rollout for her upcoming ninth studio album.