Delta and Southwest Lead in J.D. Power's 2024 Airline Satisfaction Rankings
Investments in staff and customer service propel top airlines ahead, while Frontier and Air Canada lag behind.
- Delta excels in first/business and premium economy categories, while Southwest dominates the economy/basic economy segment for the third consecutive year.
- Frontier ranks lowest in customer satisfaction, with Air Canada also performing poorly across multiple categories.
- Media coverage significantly impacts airline trust scores, influencing passenger perceptions and satisfaction.
- The J.D. Power study highlights the importance of ease of travel and trust over ticket prices in determining passenger satisfaction.
- Airlines focusing on staff training and positive passenger interactions report higher satisfaction rates, despite crowded conditions.