Overview
- Justice Tejas Karia said the court will pass orders directing intermediaries to remove identified links, with 14 URLs cited in Nagarjuna’s pleadings.
- Nagarjuna’s suit details three alleged misuses of his persona: pornographic content, unlicensed merchandise, and AI‑generated videos on platforms like YouTube.
- The bench favored targeted, URL‑specific relief and noted practical limits on long‑term injunctions given the persistence of online content and public fame.
- The action follows this month’s interim protections for Aishwarya Rai Bachchan, Abhishek Bachchan, and Karan Johar, building on earlier rulings for Amitabh Bachchan, Anil Kapoor, Jackie Shroff, and others.
- After the hearing, Nagarjuna thanked the court and his legal team, as counsel warned that online videos using his likeness could feed AI training models.