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4d ago

Delhi High Court Notifies BCCI in Trademark Dispute Over IPL Robot Dog Name

The court declined interim relief to Champak magazine, directing BCCI to respond within four weeks and setting the next hearing for July 9.

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Justice Saurabh Banerjee was not inclined to issue an interim order, observing that the name was not adopted by the entity “per se” , but was the result of an online poll conducted by the cricket body. (X/)
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Overview

  • Champak magazine, published since 1968, alleges trademark infringement over the BCCI naming its IPL AI robot dog 'Champak'.
  • Justice Saurabh Banerjee observed the magazine's long-standing brand identity but refused to grant an interim injunction against the BCCI.
  • The BCCI claims the name was selected through an online fan poll and argues that 'Champak' is not exclusive to the magazine, referencing its use as a flower name and a TV character.
  • The robotic dog, developed by wTVision and Omnicam, was introduced during IPL 2025 as part of the league's marketing efforts.
  • The court has directed BCCI to file its written response within four weeks, with the next hearing scheduled for July 9.