Overview

• The court described the commercials as a case of generic disparagement and said the line about “40 herbs” plainly pointed to Dabur.
• Justices C. Hari Shankar and Om Prakash Shukla warned they may impose costs if the appeal is found to be ‘luxury’ or ‘useless’ litigation.
• Patanjali’s appeal targets a single-judge order that required deleting or modifying phrases such as “Why settle for ordinary chyawanprash made with 40 herbs?”.
• The judges noted the TV spot was narrated by Baba Ramdev, whose perceived authority heightened the impact of the claims.
• After Patanjali’s counsel sought time to consult clients, the bench adjourned the matter to September 23 for further hearing.