Overview

• Justices C. Hari Shankar and Om Prakash Shukla called the commercials a case of generic disparagement that plainly pointed at Dabur.
• The judges said the single-judge injunction was discretionary and asked why appellate interference was warranted, noting no irreparable loss to Patanjali.
• The court warned Patanjali to withdraw the appeal or face costs and listed the matter for further hearing on September 23.
• Justice Mini Pushkarna’s July 3 order required deleting or modifying lines such as “Why settle for ordinary Chyawanprash made with 40 herbs?” and portions invoking Ayurvedic authority in the TV ad.
• The single judge also noted the ad is narrated by Baba Ramdev, whose perceived expertise amplifies the persuasive impact of the claims.