Deichmann Acquires Esprit Shoe Brand Rights Amid Insolvency

The German shoe retailer secures Esprit's shoe branding in Europe and the USA, while Theia Brands takes over the textile rights.

Deichmann has purchased the shoe brand rights of the insolvent fashion company Esprit, focusing on the European and American markets.
Theia Brands, a brand management firm, acquires the rights to Esprit's textile division, aiming to revitalize the clothing line.
The acquisition does not include operational parts of Esprit, which is closing all 56 of its German stores by the end of November.
Approximately 1300 Esprit employees in Germany are set to lose their jobs as the company winds down its operations.
Deichmann, a long-time licensee of Esprit, aims to integrate the brand into its portfolio without altering its core business focus on footwear.