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Debora Massari Begins Tenure as Lombardy’s Tourism, Territorial Marketing and Fashion Assessor

She pledges a listening-first approach with Milano–Cortina as her initial test.

Overview

  • Appointed on Fratelli d’Italia’s indication by President Attilio Fontana, she replaces Barbara Mazzali in what leaders describe as a legitimate, planned handover.
  • Massari has relinquished operative delegations at the family company and will stop new TV appearances, though previously recorded MasterChef episodes will still air.
  • She is not currently a Fratelli d’Italia member and says she is evaluating joining, noting past enrollment in Alleanza Nazionale and longstanding rapport with Giorgia Meloni.
  • Her early agenda emphasizes meeting local administrators and residents, with preparations for the Milano–Cortina Olympics identified as an immediate portfolio priority.
  • Party figures such as Romano La Russa reject talk of internal strife despite reported disappointment in some ranks, as the council schedules a Nov. 4 debate on a motion concerning undersecretary Federica Picchi.