DAZN Revamps Ligue 1 Offerings with New Pricing and Content
The sports streaming platform introduces a €10 plan for under-26s, lowers its standard subscription price, and expands its editorial content in a bid to attract more subscribers.
- DAZN has announced a new €10-per-month subscription plan for viewers under 26, launching in February and available without commitment.
- The platform has permanently reduced its standard monthly subscription price from €29.99 to €19.99, effective immediately.
- A mid-season pass priced at €69, covering Ligue 1 and other sports, is available until February 4, offering a cost-effective option for the remainder of the season.
- DAZN is expanding its editorial content with new programs, including a Monday talk show, 'Dans la Zone,' featuring high-profile guests and analysts.
- The platform faces challenges in meeting its subscriber targets, with reports suggesting it is far from its 1.5 million goal, potentially triggering a renegotiation of its Ligue 1 broadcasting contract in December.
Ouest-France 