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Datafolha Finds 91% Support for Alcohol Health Warnings in Brazil

Unclear authority leaves widely supported rules stuck in court.

Overview

  • The nationwide Datafolha poll, commissioned by ACT Promoção da Saúde, surveyed 2,002 adults in September with a margin of error of plus or minus two points.
  • Support for marketing curbs is strong, with 69% favoring restrictions on beer advertising across TV, social media and events, and 73% saying non‑alcoholic beer ads can encourage consumption of alcoholic versions.
  • Fiscal measures draw broad backing, including 79% support for higher taxes on alcoholic drinks and majorities favoring selective taxes on sugary beverages and ultraprocessed foods.
  • Tobacco-control proposals also receive robust approval, with 82% favoring higher cigarette taxes, 78% saying manufacturers should reimburse the SUS for treatment costs, 68% backing flavor additive bans and 79% supporting the continued prohibition of e‑cigarettes under Anvisa rules.
  • Implementation faces entrenched barriers, including unclear responsibility for alcohol labeling, beer advertising exemptions under a 1996 law, an Anvisa food‑ad rule from 2010 stalled in court and industry challenges pending before the Supreme Federal Court.