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Dan Schulman Returns From Retirement to Lead Verizon Turnaround

Early customer gains and higher cash flow show the three-year plan is producing measurable improvement as the company prepares for possible competition from Starlink.

Overview

  • One year into his three-year program, Schulman left his Montana retirement to run a rapid overhaul that included more than 13,000 job cuts to free money for reinvestment and speed decision making.
  • Verizon reported stronger operating results in Q3 2026 with a net gain of 406,000 postpaid phone lines, a 41% drop in promotional acquisition costs, and free cash flow rising 12% to $7.8 billion.
  • Schulman has targeted internal bureaucracy as a core problem, cutting multi-signature approval steps that once took dozens of signatures to accelerate product launches and experiments.
  • The board extended Schulman’s contract through December 2028 so he can finish the planned three-year turnaround and oversee further network and technology investments.
  • The company is shifting away from heavy free-phone promotions toward customer experience and network upgrades, a move that changes what customers see in offers and that Verizon says will help it prepare for new rivals such as Elon Musk’s Starlink.