Overview

• A CAME survey found PYMES retail sales on Día del Niño down 0.3% in nominal terms year-on-year and 21.1% lower after adjusting for inflation.
• Footwear and leather goods led all categories with a 5.3% sales increase and the highest average ticket of ARS 45,413.
• Traditional Día del Niño sectors saw modest gains of 1% in toys, 3% in children’s clothing and 0.4% in electronics, while bookstores plunged 14.5%.
• Eighty-seven percent of retailers ran special promotions, relying mainly on three- and six-installment zero-interest credit plans to sustain transactions.
• Merchants reported that most purchases served to clear low-value inventory, underscoring ongoing import competition and weak consumer demand.