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Cygames Launches AI Subsidiary, Apologizes After Backlash, Pledges Transparency on Game AI

The company issued an apology that pledges prior notice before any use of generative AI in games.

Overview

  • Cygames formally established Cygames AI Studio, Inc. to research proprietary models and offer AI tools and services drawing on its game development expertise.
  • The January 9 announcement prompted concern among fans of Granblue Fantasy and Umamusume: Pretty Derby over potential use of generative AI in beloved titles.
  • In a January 14 statement, Cygames said generative AI artwork is not used in any current products.
  • The company promised it will not introduce generative AI into its games without prior notice and reaffirmed that current art is created by staff through manual work.
  • Cygames is recruiting AI engineers but has not detailed specific product integrations, reflecting wider industry tensions as recent titles faced criticism for AI use.