Overview
- Industry group CACE reported ARS 639 billion in revenue for the Nov. 3–5 event, up 29% year over year, with 7 million orders, 12.1 million products, a ARS 92,000 average ticket and average discounts of 31%.
- Participation broadened to 8 million people nationwide, and the official CyberMonday site logged more than 6.4 million users, according to CACE.
- Tiendanube said merchants on its platform billed ARS 44.43 billion, 25% above 2024, with an average ticket of ARS 99,295 and 1.6 million products sold.
- Mercado Libre extended promotions through Tuesday, Nov. 11 under its Fechas Dobles event, after surpassing 5 million products sold in the first three days.
- Search and sales data showed concentrated demand for higher‑value items such as refrigerators, air conditioners, cellphones, notebooks, washing machines and TVs, with buyers widely using installment plans and receiving many orders same or next day.