Overview
- CVC presented the division to investors in London this week, creating a dedicated vehicle for roughly $13.6–$14 billion in sports assets, according to people familiar with the move.
- Marc Allera leads the group, with Michelle Wilson and George Barrios on brand and fan engagement, Simon Denyer on media and betting, and Alkit Patel overseeing operations and governance.
- Holdings folded into the entity include LaLiga, LFP Media for Ligue 1 and Ligue 2, Six Nations Rugby, WTA Ventures, Volleyball World, Premiership Rugby, and the United Rugby Championship.
- The structure is intended to share expertise across seven leagues and position the portfolio for geographic expansion, with CVC’s remaining Gujarat Titans stake held separately after a February majority sale.
- CVC shares rose a little over 1% on Euronext following the presentation, as private equity rivals expand sports-specific arms and earlier reporting of French regulatory scrutiny lingers in the background.