Cury Leads Early Campaign Visits to Religious Institutions

Overview

• O GLOBO's analysis found Augusto Cury recorded 63 public commitments in the campaign's first 30 days and had the highest share of visits to religious entities among major presidential candidates.
• The campaign concentrated activity in the Southeast with three quarters of Cury's public agendas in São Paulo, a focus that produced dense voter contact but limited presence elsewhere.
• Cury met leaders of Assembleia de Deus and appeared at churches, a Catholic festival and a Jewish federation event, using his catalogue of Christian-themed books and his conversion story to connect with faith voters.
• The campaign has amplified outreach through endorsements from large Christian influencers such as Vini Rodrigues (Jacinto Manto) and says it will expand visits to the South and Northeast in the final stretch.
• The O GLOBO dataset maps Cury's early strategy against other major candidates and highlights a tactical trade-off between deep faith-sector engagement in São Paulo and the need to broaden geography to win nationwide support.