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CRTC Redefines Canadian Content for TV and Streaming

The move implements Parliament’s broadcasting modernization by centering Canadian creative leadership.

Overview

  • The updated certification uses a points system for key creative roles held by Canadians and requires production and post-production spending in Canada.
  • A broader set of contributors now count toward certification, including showrunners and department heads such as costume, make-up, hair, and visual effects, with bonus points for programs based on Canadian books.
  • Key qualifying creative positions must be performed by humans rather than artificial intelligence, and reporting requirements for certified productions are streamlined.
  • Projects involving foreign streaming services must include at least 20% Canadian ownership and a higher share of key creative jobs for Canadians to qualify.
  • The decision follows a consultation with 480 submissions and testimony from 78 groups over three weeks, with a separate ruling to set spending requirements for Canadian programs, including news, to be issued soon.