Overview
- Mercedes confirmed Kurtz purchased 15% of Toto Wolff’s holding company, which represents a 5% ownership interest in the team.
- Wolff remains CEO and team principal, with Kurtz joining the strategic steering committee alongside Ola Källenius and Jim Ratcliffe.
- Media reports indicate Wolff will receive about $300 million, implying a team valuation near $6 billion; Mercedes did not disclose financial terms.
- A Mercedes partner since 2019, CrowdStrike’s Kurtz will advise on data analytics, AI-led development and simulation, and help attract new tech partners.
- Both sides frame the deal as a platform to deepen commercial ties—particularly in the U.S.—as Formula 1’s audience and franchise values continue to grow.