Overview

• Ljubo Jurčić told N1 that “we have destroyed Croatian tourism,” blaming three decades of policy for pushing a shift from hotels to private rentals and for leaving prices high without commensurate wages.
• Croatia’s statistics office reported July consumer prices up 4.1% year over year, and separate figures cited by local media indicate about a 70% rise since 2015, with peak‑season stays averaging roughly €100 a night for two.
• Jurčić warned that German visitors—crucial to Croatia—are likely to spend less as consumption weakens in Germany, raising concerns about arrivals and revenue.
• The Croatian Tourism Board noted a record 3.5 million German arrivals in 2022 and says it expects a strong autumn and shoulder season in 2025 as it promotes off‑peak development.
• Tourism chief Romeo Draghicchio said prices have risen alongside efforts to lift standards, emphasizing state‑led strategies that prioritize quality over volume.