Overview

• Cris Morena was scheduled for the July 17 edition of Otro Día Perdido but withdrew at the last minute after citing feeling unwell, concerns over exposure and annoyance at not being the first female guest.
• Pergolini’s team had prepared an elaborate musical tribute directed by Fer Dente featuring 50 students from Morena’s school in her honor.
• Actor Joaquín Furriel was secured as an emergency replacement and delivered the episode’s highest-rated segment, peaking at 5.3 rating points.
• The show’s July 14 premiere averaged 5.7 rating points and continues to trail Telefe, highlighting El Trece’s urgency to attract high-profile guests.
• El Trece is closely monitoring its guest lineup strategy as it seeks to boost prime-time viewership amid declining traditional audiences and streaming competition.