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Creator Buddy CEO Ditches Health Trackers and Mutes Age-Reversal Advocate

Calling data-driven wellness an added source of anxiety, Finn now prioritizes occasional exercise with a focus on improving sleep quality.

Alex Finn, CEO of Creator Buddy, is rejecting the culture of excessive tracking and optimization.
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Overview

  • Alex Finn announced on June 21 that he removed his Apple Watch, Oura Ring and Whop band and muted Bryan Johnson to curb stress and end his obsession with sleep and recovery scores.
  • He argues that obsessively tracking health metrics has backfired on mental well-being and warns that many wellness trends are based on flawed or exaggerated science.
  • Finn has simplified his routine to occasional workouts and moderate ice cream consumption, reporting noticeably better sleep since abandoning constant monitoring.
  • Biohacker Bryan Johnson spends over $2 million annually on a rigorous age-reversal regimen that includes circadian-aligned lighting, red light therapy and hundreds of biomarker scans.
  • Reactions online are divided, with some users praising a return to simplicity and others defending comprehensive health tracking as a path to improved longevity.