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Cracker Barrel Challenges Waffle House Over Egg Surcharge

As egg prices soar due to bird flu, Cracker Barrel opts to maintain prices while Waffle House implements a temporary surcharge.

Overview

  • Waffle House has introduced a temporary 50-cent surcharge per egg across its 2,100 locations due to rising egg prices caused by a bird flu outbreak.
  • Cracker Barrel has publicly criticized Waffle House's decision, emphasizing its commitment to 'country hospitality' by not raising egg prices.
  • Cracker Barrel is offering double rewards points on egg dishes for loyalty members through February 12 in an effort to attract customers.
  • The ongoing bird flu outbreak has led to the loss of millions of chickens, significantly reducing egg supplies and causing prices to spike nationwide.
  • Egg prices have more than doubled over the past year, with the U.S. Department of Agriculture predicting further increases in 2025.