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CPSC Warns Fake Labubu Dolls Pose Deadly Choking Risk, Requests Seizures at U.S. Ports

Regulators say shipments from China violate toy-safety rules, prompting guidance for spotting authentic Pop Mart products.

Fake Labubus are known as "Lafufus"

Overview

  • The U.S. Consumer Product Safety Commission issued an urgent alert stating counterfeit Labubu toys, known as “Lafufus,” pose a serious risk of choking and death to young children.
  • CPSC investigators identified multiple shipments of fakes trying to enter from China and requested seizure of thousands of units for violating federal small-parts regulations.
  • Officials said they will continue aggressive enforcement at ports and urged consumers to stop using suspected counterfeits and buy only from reputable sellers.
  • Guidance to spot genuine items includes a holographic Pop Mart sticker, a scannable QR code, a subtle UV stamp on one foot for newer editions, and exactly nine teeth; fakes may show overly bright colors or the wrong tooth count.
  • UK Trading Standards reported recent seizures of more than 2,000 counterfeit dolls and warned that defects like detachable parts increase choking hazards, reinforcing calls for vigilance and incident reporting.