Cowboys-Giants Game Sets New Streaming Record on Amazon Prime

The Thursday Night Football matchup drew 16.22 million viewers, the highest ever for an NFL regular-season game on a streaming platform.

The Dallas Cowboys' 20-15 victory over the New York Giants averaged 16.22 million viewers on Amazon Prime Video.
This viewership surpassed the previous record of 15.26 million for a Cowboys-Seahawks game in November 2023.
The audience peaked at 18.10 million viewers during the second quarter, setting a new high for Thursday Night Football on Prime Video.
The game contributed to a 25% increase in average viewership for Thursday Night Football on Prime Video compared to last season.
Thursday Night Football is now averaging 14.9 million viewers this season, up 55% from Amazon's first season with the package two years ago.