Overview

• During a June 30 concert, Adcock pointed to Beyoncé’s Cowboy Carter sitting at No. 3 on Apple Music’s country chart above his own album and declared “that shit ain’t country music” while promising fans “we’re coming for her.”,
• In a follow-up video on social media, he said he grew up on Beyoncé’s music yet insisted her album “doesn’t sound country” and that devoted country artists shouldn’t have to compete against her star power.
• Cowboy Carter earned Album of the Year and Best Country Album at the 2025 Grammys and led the Billboard 200 for two weeks and Top Country Albums chart for four weeks, highlighting its industry impact.
• The project features collaborations with Dolly Parton, Willie Nelson and rising Black country artists such as Brittney Spencer and Linda Martell, drawing praise for broadening the genre’s boundaries.
• Adcock’s outburst has reignited discussions over who defines country music, reviving long-standing tensions between traditional gatekeeping and genre-crossing innovation.