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Costco Begins Enforcing Executive-Only Early Shopping Hours Nationwide

The retailer frames the perk as a loyalty reward meant to spur upgrades, drawing mixed reactions from shoppers and staff.

Overview

  • Executive members now get early entry from 9–10 a.m. Sunday through Friday and 9–9:30 a.m. on Saturdays following a June 30 pilot and an August grace period.
  • Shoppers report non‑Executive members being turned away during the early window as enforcement tightened this week.
  • An Executive membership costs $130 annually and includes a 2% reward plus a $10 monthly credit on eligible same‑day online orders.
  • Executive members represent roughly half of U.S. memberships yet account for about 73% of sales, underscoring Costco’s focus on premium-tier benefits.
  • U.S. warehouses now close at 7 p.m. on Saturdays for all members as stores adjust hours alongside the early-access rollout.