Overview
- Shoppers discovered the new Southern-style buttermilk biscuits after the Instagram account @costcohotfinds posted the find, prompting rapid online attention.
- The biscuits are being sold in 10-count packs for about $6.99 in stores where they have appeared, with pricing reported to vary by location.
- Packaging and store reports say the biscuits are made with real buttermilk and baked fresh daily at participating Costco bakery counters.
- Customer responses are sharply divided, with some praising serving ideas like biscuits and gravy or chicken sandwiches while others complain the biscuits look dry or object to long ingredient lists.
- Costco has not confirmed whether the item is a regional test or a permanent addition, and the rollout fits a pattern of 2026 bakery and packaged-food experiments that the chain has quietly adjusted based on shopper reaction.