Overview

• Accenture’s 2025 cyber‑resilience report finds 90% of organizations are not ready for AI‑enabled attacks, with 63% in an Exposed zone, only 22% with clear generative‑AI policies and 25% fully applying data encryption and access controls, and Latin America especially underprepared.
• Empirical studies from MIT, McKinsey and others report unclear or modest ROI for most pilots, with wins clustered in narrow customer‑facing use cases as broader value hinges on harder‑to‑scale automation of internal processes.
• CEO sentiment is cautious: IBM reports 52% see tangible benefits beyond cost savings, PwC finds 49% expect profitability gains from generative AI, and only one in three feel fully confident in implementation.
• Regional data highlight slow commitment in Argentina, where 44% of firms invest under 1% of revenue in analytics and AI, none invest above 10%, only 4% rank generative AI as a top strategic priority, and most have adopted few initiatives.
• Guidance converges on board‑level governance, secure‑by‑design development, stronger data quality and talent pipelines, and deploying generative AI to augment cyber defenses, with sector advice favoring transparent, supervised use in classrooms, newsrooms and hiring.