Controversy Erupts Over Atomic Bomb References In 'Barbenheimer' Social Media Marketing
- Two anticipated films, 'Barbie' and 'Oppenheimer', were released simultaneously and promoted together as "Barbenheimer."
- Fan-created memes combined imagery from 'Barbie' with mushroom clouds from 'Oppenheimer', sparking outrage in Japan.
- Warner Bros. Japan criticized the U.S. studio for insensitive marketing posts referencing atomic bombings.
- After backlash, Warner Bros. apologized, deleted tweets, and 'Oppenheimer' release in Japan was delayed.
- 'Oppenheimer' explores physicist J. Robert Oppenheimer's role in developing the first atomic bombs.
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