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Consumer Group to Take Lidl Plus Data-Payment Dispute to Germany’s Top Civil Court

The appeal asks judges to decide if exchanging personal data for app discounts counts as payment under consumer law.

Overview

  • Germany’s consumer federation VZBV says it will file a revision to the Federal Court of Justice, with the filing date not yet disclosed.
  • The Stuttgart Higher Regional Court dismissed the lawsuit in late September but allowed revision, finding that a price under German and EU law means a payable monetary amount.
  • The case seeks clarification on whether data-for-discounts is payment that would require a total price disclosure and preclude calling the app “free.”
  • Some reports initially implied the appeal had already been submitted; VZBV confirms it intends to file but has not yet done so.
  • Lidl has not commented recently, and with more than 100 million global users of Lidl Plus, the outcome could shape loyalty-app practices across the sector.