Overview
- The Verbraucherzentrale Baden-Württemberg has taken REWE to the Landgericht Köln over app ads that show coupon values but not product prices.
- At the oral hearing, consumer lawyer Christopher Herwig argued that essential information was withheld and that shoppers cannot make informed decisions without prices.
- REWE’s counsel countered that the promotions market the app itself and that the coupon value communicates the benefit without requiring a product price.
- One cited example is a 2-euro coupon for a 0.75-liter Söhnlein Brillant Sekt displayed in the app without a price, with similar promotions reported on in-store posters.
- The chamber chaired by Judge Kirsten Prömse signaled uncertainty across legal approaches, and the court has not yet issued a decision, while separate reports highlighted shopper experiences and assortment differences at REWE stores.