Overview
- Constellation Brands now expects its new Veracruz brewery to begin production in late August or early September 2026 after earlier target dates slipped.
- The company withdrew its fiscal 2028 forecast, citing a cautious consumer and weaker demand for alcoholic drinks.
- Recent results showed pressure on sales, with fourth-quarter net revenue down 11% to $1.92 billion and full-year revenue down 10% to $9.14 billion.
- Management plans about $3 billion of investment in Mexico from fiscal 2025 to 2028 to expand and modernize plants, including the Veracruz site.
- Marketing will ramp up in the first half of the year with FIFA World Cup promotions to lift core beer brands such as Modelo and Pacífico.