Conservative Podcasts Surge in Popularity Across the U.S.
Right-leaning shows gain traction, driven by Donald Trump's appearances and a maturing podcast industry.
- Prominent conservative podcasters, including Tucker Carlson, Megyn Kelly, and Candace Owens, have entered Spotify's top 25 podcasts in the past year.
- Donald Trump's involvement during his election campaign boosted right-wing podcasts, with the President-elect appearing as a guest on several shows.
- The podcast audience in the U.S. has expanded significantly, with 98 million Americans listening weekly, a 58% increase over five years.
- Experts attribute the success of conservative podcasts to their emotional messaging and the popularity of their hosts on other platforms like television.
- The growing saturation of the podcast market is intensifying competition, pushing some shows toward more extreme content to stand out.