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Concanaco Reports Strong Start for 'Viernes Muy Mexicano' With 250,000 Stickers, 23,000+ Businesses

The government-backed monthly drive concentrates discounts on the last Friday to boost local consumption and family businesses.

Overview

  • Concanaco said the Sept. 26 launch drew between 23,335 and 23,550 registered businesses, a minor variance across official tallies.
  • Organizers reported distributing 250,000 official stickers across all 32 states to identify participating establishments.
  • The most activity was logged in Tamaulipas, Veracruz, Guanajuato, Puebla and Mexico City, with Ciudad Victoria, León, Puebla, Campeche and Puerto Vallarta leading at the municipal level.
  • Cafés and restaurants represented roughly three in ten registrations, hardware and building-materials stores about two in ten, and beauty and health about one in ten.
  • President Claudia Sheinbaum participated by videoconference with supportive governors as the public was directed to viernesmuymexicano.com.mx for offers and business sign-ups.