Competition Bureau Investigates Leon's and The Brick for Deceptive Marketing
The investigation focuses on misleading sales promotions and inflated pricing claims by the furniture retailers.
- The Competition Bureau has obtained a court order to gather information from Leon's and its subsidiary, The Brick, as part of an ongoing investigation.
- The probe examines allegations of misleading marketing practices, such as false urgency in sales promotions and potentially inflated regular prices.
- Concerns have been raised about sales promotions lacking clear discount details and the use of font colors that may mislead consumers.
- In 2018, Leon's and The Brick settled similar allegations with the Bureau by agreeing to donate $750,000 worth of home furnishings to charity and adhere to advertising guidelines.
- There is currently no conclusion of wrongdoing, and the investigation aims to determine if the practices violate the Competition Act.