Overview
- Versant will house cable networks like USA, CNBC, MSNBC, and SYFY, as well as digital platforms such as Fandango and Rotten Tomatoes.
- The spinoff will focus on brand-driven digital strategies rather than launching its own streaming service.
- Comcast will retain its broadcast network, Peacock streaming service, Universal Studios, theme parks, and Bravo.
- Versant plans to pursue targeted acquisitions and may distribute dividends to shareholders after its IPO.
- The company name was selected after an extensive vetting process, emphasizing versatility and a house-of-brands approach.