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Collins Opens General-Election Fight in Maine With First Ad Buy

A positive spot with a health disclosure signals a pivot to contrasting experience with Graham Platner.

Overview

  • Sen. Susan Collins launched a $600,000, two‑week TV ad that touts her seniority and work to secure money to replace the collapsed Eastport Breakwater, marking her first general‑election spot.
  • Collins disclosed she has a benign essential tremor that she says has lasted her entire Senate career and does not affect her ability to do the job, addressing rising scrutiny of her health.
  • Graham Platner is the all‑but‑certain Democratic nominee after Gov. Janet Mills exited the race, running as a 41‑year‑old veteran and oysterman with progressive backing from Bernie Sanders and Elizabeth Warren.
  • Republican allies of Collins are already airing attacks on Platner’s past Reddit comments about women and rape and on a chest tattoo that resembled a Nazi symbol; Platner has apologized and says he covered the tattoo.
  • Collins reports about $10 million on hand as outside groups line up on both sides, and earlier polling showed Platner competitive, setting up a nationally watched race that could shape control of the Senate.