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Cognizant Leans on AI to Ramp Entry-Level Hiring, Taps Liberal Arts Talent

Apprenticeship programs support the pivot.

Overview

  • Cognizant says it is hiring more school graduates in 2025 than ever, actively recruiting from liberal arts colleges and community colleges for technology roles.
  • The company frames AI as an amplifier of human potential that lets newcomers “punch above their weight,” rather than a displacement strategy.
  • Ravi Kumar S describes a “broader and shorter” corporate pyramid, with AI handling execution while humans focus on problem finding and final validation.
  • Cognizant has invested in AI tooling, including prebuilt agents, accelerators, and digital-twin platforms, to scale AI for clients and guide internal workflows.
  • Work‑earn‑learn apprenticeships are rolling out across 30 U.S. states with a Merit America partnership for mid‑career shifts, and the firm earlier outlined plans to deploy 1,000 context engineers to industrialise agentic AI.