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Coca-Cola to Launch Separate U.S. Cane Sugar Coke This Fall

The product expands choice for nostalgic consumers under the Make America Healthy Again agenda.

Overview

  • Coca-Cola confirmed on July 22 that it will offer a fall launch of a distinct cane sugar–sweetened Coke in the United States while maintaining its core recipe with high-fructose corn syrup.
  • President Trump publicly urged the switch last week and the product launch aligns with the Make America Healthy Again initiative championed by Health Secretary Robert F. Kennedy Jr.
  • Nutrition experts, including Dr. Dariush Mozaffarian, note that cane sugar and high-fructose corn syrup are both roughly 50% fructose and 50% glucose and carry identical metabolic effects.
  • U.S. reliance on corn syrup dates to government subsidies and sugar import quotas, making domestically sourced cane sugar a pricier option.
  • Rival PepsiCo has similarly incorporated cane sugar into new products such as its prebiotic soda and the Poppi brand, suggesting a broader industry response.