Overview
- Braun, currently chief operating officer, will take over as chief executive on March 31, 2026.
- James Quincey will become executive chairman after nearly nine years as CEO, a period credited with a sales turnaround and more than 60% stock gains.
- Braun oversees global operations and has led key regions including Greater China & Korea, Brazil, and Latin America during his three-decade Coca-Cola career.
- The incoming chief pledged to "continue the momentum" by working with bottling partners to unlock future growth.
- The company said it plans to nominate Braun for election to the board at the 2026 annual meeting of shareholders.