Coca-Cola Considers Shift to Plastic Bottles Due to Aluminum Tariffs

CEO James Quincey suggests rising aluminum costs from Trump's tariffs could lead to increased reliance on plastic packaging.

President Donald Trump's 25% tariff on aluminum imports is expected to raise costs for Coca-Cola's aluminum cans, prompting the company to explore alternatives.
Coca-Cola CEO James Quincey stated that the company might emphasize PET plastic bottles to maintain affordability and consumer demand if aluminum prices surge.
Environmental groups have criticized the potential shift, highlighting Coca-Cola's status as a top contributor to global plastic pollution and the health risks linked to microplastics.
The company recently scaled back its sustainability goals, reducing its target for recycled material use in packaging to 35%-40% by 2035, down from 50% by 2030.
While Quincey downplayed the overall financial impact of the tariffs, he acknowledged the need for mitigation strategies, such as sourcing domestic aluminum or adjusting packaging options.