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Coca-Cola Begins Limited U.S. Rollout of Cane-Sugar Coke

Supply shortages plus glass-bottle limits will slow wider availability.

Overview

  • The beverage maker has started selling the cane-sugar cola in select U.S. cities and retailers, a company spokesperson confirmed.
  • CFO John Murphy said the introduction will be “measured” because domestic cane sugar is scarce and glass-bottle production must ramp up.
  • The company plans a phased expansion from a few markets, with broader scaling targeted into 2026.
  • U.S.-grown cane sugar represents about 30% of the national sugar supply, according to the USDA, limiting how quickly Coca-Cola can source the ingredient.
  • The move follows President Trump’s push for a U.S. cane-sugar Coke, while health experts note soda remains unhealthy regardless of sweetener.