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Cloud Dancer, Pantone’s 2026 Color of the Year, Is Shaping a Turn to Quiet Luxury

Pantone frames the airy white as a reset that prioritizes simplicity, opening room for creative focus.

Overview

  • Pantone designated PANTONE 11-4201 Cloud Dancer, its first white Color of the Year since the program began in 1999, describing it as a conscious simplification.
  • Industry reporting in India says the choice is reinforcing quiet luxury and minimalism across fashion and design.
  • Jewellery commentators note a move toward cooler metals and softer finishes, with platinum and matte white gold gaining preference.
  • Early uptake includes accessories and watches such as Titan’s IRTH Initials backpack and Titan Raga Memoirs, along with cream-white textiles from Indian Silk House Agencies.
  • Pantone’s rollout features merchandise like a writing journal, a coffee mug and Play-Doh, while a Colorado Springs studio named Cloud Dancer highlights the term’s local resonance.