Overview
- Pastor Jamal Bryant, Rev. Jessie Jackson and other civil rights leaders rallied outside the Loop Target on State Street today to protest the company's diversity initiative rollback.
- Protesters demanded restoration of DEI programs, greater hiring and advancement opportunities for Black employees, and formal partnerships with HBCU business programs.
- Target said it remains committed to its past pledges, including investing $2 billion in Black-owned brands, supporting students at more than 20 HBCUs and providing $100 million to Black-led organizations.
- The retailer reported a larger-than-expected drop in first-quarter sales, warning that revenue could slip further in 2025 in part due to sustained boycotts.
- Leaders highlighted that Black consumers spend about $12 million daily at Target stores and warned that continued disengagement could deepen community alienation.