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4w ago

Cinemas Adapt to Viral 'Chicken Jockey' Trend with Special Minecraft Movie Screenings

Cineworld announces themed screenings to balance fan enthusiasm and cinema rules as disruptions prompt stricter audience policies in the US and UK.

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US actor Jack Black poses on the red carpet at the world premiere of 'A Minecraft Movie' in central London
Jack Black saying "chicken jockey" in A Minecraft Movie
A Chicken Jockey with Vindicators in “A Minecraft Movie.”

Overview

  • Cineworld has introduced 'chicken jockey' screenings for A Minecraft Movie, encouraging fans to cheer and dress up while enforcing rules against disruptive behavior.
  • Themed screenings aim to channel the viral TikTok trend into a controlled, interactive experience for audiences.
  • Several UK cinemas, including Cineworld in Witney, have issued strict warnings against antisocial behavior, threatening removal without refunds for offenders.
  • US cinemas, like the Township Theatre in New Jersey, have banned unaccompanied minors from screenings after incidents of vandalism and unruly conduct.
  • A Minecraft Movie has achieved record-breaking success, earning $314 million globally and setting a new opening weekend record for video game adaptations.